Following are some flagship initiatives being taken up by Ministry of Ayush (MoA), to maximize participation in 8th International Day of Yoga (IDY 2022)
Ministry of Ayush under the aegis of Morarji Desai National Institute of Yoga has started a campaign: 100 days, 100 cities and 100 organisations from 13 March, 2022 to 21" June, 2022 across the globe regarding celebration of 8th IDY-2022. The campaign aims to promote and disseminate knowledge and practice of Yoga among the people, at national level, for improvement of their health and wellbeing.
MoA is hosting Prime Minister’s award for outstanding contribution towards promotion and development of Yoga, on GoI’s MyGov platform (https://innovateindia.mygov.in/pm-yoga-awards/). The award comprises 2 national-level categories for entities of Indian origin and 2 international-level categories for entities of Indian or foreign origin. Participation has been closed for this contest, and results will be announced on 21st June 2022.
MoA is hosting a global Startup Yoga Challenge, in partnership with Startup India and Invest India, is envisaged to invite startups and individuals who have developed products (devices or software applications or both) Click here to know more and apply: https://www.startupindia.gov.in/content/sih/en/ams-application/challenge.html?applicationId=62971ae7e4b028cbac17b026
With a focus on Yoga and advancements in technologies, stakeholders in the industry are venturing into virtual yoga programs by embracing technology in a big way. Various online yoga platforms have emerged multifold after the Covid-19 pandemic.
To boost Yoga startups across the country, the Startup Yoga Challenge contest has been envisaged to invite startups and individuals who have developed products, devices, software applications, or both related to yoga and track the treatment delivery and outcome trajectory over time that will provide valuable health-related information about these interventions.
Physical IDY observance at 75 heritage/iconic sites of tourist importance across the country promoting India Branding (Monument in the Background).
MoA is hosting a jingle contest on MyGov (https://www.mygov.in/), inviting people to compose a jingle for IDY 2022 in English/Hindi/any UN recognized language/any constitutionally recognized Indian language, to drive awareness and adoption of Yoga by people of all ages, and encourage them to participate in observance of IDY 2022 with their family and friends. The last date of submission is 21st June 2022.
MoA is hosting a quiz contest on MyGov (https://quiz.mygov.in/quiz/international-day-of-yoga-2022-quiz/). Questions are based on publicly available information on past IDY celebrations. Participants are required to answer 10 questions in 450 seconds. Entry to the quiz is open till 22 May 2022 (Any extension in dates will be announced on MyGov).
MoA encourages people to take the Yoga Pledge (https://yoga.ayush.gov.in/), with a resolve to make Yoga an integral part of their daily lives, for which they are requested to submit their name, e-mail id and photograph in “Yoga Pledge” section on home page of Yoga Portal (https://yoga.ayush.gov.in/).
"Yoga: The Guardian Ring" will be a relay Yoga streaming event on 21st June 2022, which will capture and weave together digital feed of IDY programmes organised by Indian Missions abroad. It is understood that each Mission will be organising Yoga activities on 21st June, 2022. Based on the broad pattern of IDY observation in previous years, it is understood that these activities could include short functions, speeches, Common Yoga Protocol based Yoga demonstrations, local celebrity videos etc.
The proposed Yoga Ring activity will be string together feed from about 20-30 selected Missions across different time zones, into a continuous social media event of about 18 to 20 hour duration.
The proposed plan is to initiate streaming from Japan - The land of Rising Sun at 6 AM local time, and then move westward around the world. Various CYP based programs happening at 7 AM local time in each participating Mission will be streamed, and social media handles across the globe may share the same.
The online activity needs a precise coordination in between the participating countries which will then become the main feed. The streaming will be anchored by reputed personalities. It is proposed to seek Doordarshan's support for editing facilities and anchors, to achieve this.